News Corp Australia has made two key executive additions to its sales team, Danny Lavell and Paul Blackburn. The changes follow the appointment of Lou Barrett to executive general manager of network sales last month.
Mr Lavell will leave his MCN role to become News’ general manager of consortium agencies. He had been at MCN for four years and has more than 20 years’ experience in publishing and television.
Mr Blackburn is the new general manager, key accounts. After joining NewsLifeMedia in 2012 as NSW sales director, he went on to become director, sales and strategy, and then commercial director – Lifestyle. His most recent role was general manager, NSW network sales.