The design scheme for The Newspaper Works’ website has been recognised with an international award for website design at the annual Interactive Media Awards.
Digital technology agency Tectonic created the design, which won one of six ‘Best in Class’ awards –the most significant award given out by Interactive Media Council – in the Association website category.
Founder and director of Tectonic, Richard de Nys, said that rebuilding The Newspaper Works’ website was a great challenge and opportunity, particularly considering it was such a pivotal time for the organisation and the broader newspaper industry.
“The brief called for ‘an unexpected reminder of the power of newspapers, their role in Australian, and global media, and society’,” Mr de Nys said. “I think the stand-out idea executed to make such a strong impression is placing first-class current photo-journalism as the hero of the site homepage—it’s a persistent reminder of the power of professional news content.”
“The overall result is a credit to a strong agency-client collaboration and the agile process adopted, which helped to achieve a thoroughly satisfying balance of good design, function, technology and of course, content.”
The Interactive Media Council is a non-profit group based in New York that is devoted to elevating the standards of excellence on the Internet. It governs the annual Interactive Media Awards (and its members judge the awards), which aim to recognise excellence in web design and development.
CEO of The Newspaper Works, Mark Hollands, said that publishing and communication is at the heart of the organisation and that The Newspaper Works is “delighted” to be recognised by the IMC for the quality of its website.
The website, which was completed in 14 weeks, has been live since late 2013.
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