Spotlight on regional NSW

Destination NSW placed this double page spread in Sunday newspapers in NSW, encouraging people in the state to get out and about and venture to state-based events over the next few months.

Visit NSW It's on in Regional NSWThe ad is designed to provide a lot of information and the calendar format appeals to those who might ‘cut out and keep’ the ad for future planning.

It has broad appeal and would likely help increase affinity and reappraisal of a ‘holiday at home’ and the events mentioned in the planner.

To access case studies of effective newspaper ads for tourism, click here.

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