Written news reaches an incredible 97 per cent of Australians aged 14+ each month. GET THE FACTS NOW
Consumer-led research reveals the holistic impact of Total News Publishing for advertisers in the media moments that matter most. DOWNLOAD THE FACTS NOW
Hear what Australia’s most influential Agency Leaders have to say. WATCH BURNING QUESTIONS NOW

Showing 8 results for:

Filter by:
  • All
  • News
  • Media Release
  • News & Media
  • Responding to COVID-19
  • Case Studies
  • Pages

19th Aug

Environment & Sustainability
Environment & Sustainability

Trending News
9th Feb

Experts discuss the balance between editorial & commercial at IMAA and...
Experts discuss the balance between editorial & commercial at IMAA and...

Trending News
23rd Nov

Targeting under 40s? It’s time to wake up to news

Every week, more Australians under the age of 40 engage with news than any other channel – including social media. Here’s why agencies should plan campaigns to include news as a channel.

Targeting under 40s? It’s time to wake up to news

Every week, more Australians under the age of 40 engage with news than any other channel – including social media. Here’s why agencies should plan campaigns to include news as a channel.

Trending News
9th Aug

Why The Ad Industry Needs More Of A Collective Consciousness

Advertising across print and digital news platforms outperform Facebook and YouTube across a number of metrics, according to the latest findings from The Benchmark and Payback Series.

Why The Ad Industry Needs More Of A Collective Consciousness

Advertising across print and digital news platforms outperform Facebook and YouTube across a number of metrics, according to the latest findings from The Benchmark and Payback Series.

Trending Media Release
22nd Apr

Industry to move to a Total News metric

ThinkNewsBrands has today announced the appointment of Roy Morgan to oversee news readership measurement from 1 July. As part of this decision, emma will be retired.

Industry to move to a Total News metric

ThinkNewsBrands has today announced the appointment of Roy Morgan to oversee news readership measurement from 1 July. As part of this decision, emma will be retired.

Trending Media Release
15th Mar

News platform delivers superior advertising effectiveness and brand impact

The Benchmark Series, the largest cross-media advertising effectiveness study ever conducted in Australia, finds national and metro news to be a highly effective advertising channel based on its unique ability to encode brand memories.

News platform delivers superior advertising effectiveness and brand impact

The Benchmark Series, the largest cross-media advertising effectiveness study ever conducted in Australia, finds national and metro news to be a highly effective advertising channel based on its unique ability to encode brand memories.

Responding to COVID-19 Responding to COVID-19
26th Aug

News Corp publishes an open letter to advertisers: ‘We’re ready to work...
News Corp publishes an open letter to advertisers: ‘We’re ready to work...

Case Studies Case Studies
26th Aug

BizCover launches Business Class for regional business owners
BizCover launches Business Class for regional business owners