Santa Vittoria wets appetite

This artistically designed full page appeared in Sunday newspapers.

Santa Vittoria Product of ItalyPresenting the bottle as its own work of art, emphasis is placed on the angels heralding the water’s praises.

It is quite a confident and aspirational strategy which is likely to raise the interest of respondents who are image conscious.

Click here to read more about the power of imagery to tell a brand story in newspapers.

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