The New Zealand Herald has launched a new website dedicated to data-journalism projects that utilise information, interactive graphics and maps to tell stories in engaging and in-depth ways.
Insights.nzherald.co.nz will house the masthead’s past and future data journalism projects and was launched today with a new interactive function that allows readers to explore how the ethnic makeup of individual New Zealand localities is projected to change by 2038.
The Herald’s previous data journalism projects include a tool to explore electoral donations, a visual breakdown of the All Blacks’ wins and losses in every Test match since 1903 and a project that updated the federal election results faster than New Zealand’s own electoral commission in 2014, and down to a localised level.
Managing editor Shayne Currie said the Herald has been able to report on stories in a much more compelling way by using technology and investing in specialist skills over the past 12 months.
“It’s resulting in high standards of in-depth analysis and enabling us to explain issues in a way that is easier to understand and for our audience to appreciate their significance,” Mr Currie said.
The Herald’s intention to become the leader in data journalism in New Zealand dates back to 2013 with the hire of former Fairfax data journalist Harkanwal Singh.
Mr Singh is said to have driven much change in the newsroom in relation to data-journalism and collaborates with other Herald staff like sports editor Dylan Cleaver for a project that revealed where all 1133 All Blacks were born.
“Dylan was looking at the Herald’s overall coverage in the lead-up to the Rugby World Cup and thought this would be of interest to our audience,” Mr Currie said
“People have been very keen to see which small New Zealand town produces the most All Blacks or how many their own town can boast. Graphically, it’s so much more interesting and as a result becomes the topic of conversation around the table or at work.”
Content created with data-journalism is generating interest from advertising agencies, according to NZME’s group revenue director Laura Maxwell.
“Herald Insights represents everything that is great about digital media; by delivering personally relevant information in a highly interactive way,” Ms Maxwell said. “In doing so it creates new immersive and creative opportunities for advertisers to align with these engaged audiences.”