Holy haberdashery, Batman!

A creative and high impact cover wrap promotes the release of final Batman movie, The Dark Knight Rises.

Batman Dark Knight Rises DVD CoverwrapWarner Bros. Home Entertainment placed a dramatic cover wrap on a free commuter newspaper to promote the DVD launch of the final Batman film in the trilogy, The Dark Knight Rises.

mX’s front page featured a high impact Batman graphic burning through the wrap to reveal content from the cover and was distributed in Sydney, Melbourne and Brisbane.

Batman Dark Knight Rises DVD

mX distributors were also dressed in t-shirts promoting the DVD launch in all three states.

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