Two newspapers on the south coast of NSW have launched a subscription and pay-per-view model.
Readers of Fairfax Media’s Milton-Ulladulla Times and Bay Post-Moruya Examiner will be charged 20c per article with a weekly $2 cap.
A full digital subscription will cost $52 a year.
The payment model has been created by start-up Tapview, which recently secured a $100,000 investment from venture capital fund H2 Ventures.
“We charge for our news in print form and believe the same quality product should carry a price online,” wrote Robert Beerworth, Fairfax’s head of product (local news), on the newspapers’ re-designed websites.
“As digital news models have evolved in recent years, subscriptions have become more common. We may charge at other sites in the future.”
Pay-per-article is not common in Australian but familiar to European readers who access journalism through Dutch innovator Blendle.
It recently surpassed one million users and offers pay-per-article content from titles such as The Wall Street Journal, The New York Times, The Washington Post, Bloomberg Businessweek and The Economist.
Fairfax is trialing two types on subscriber model – plus pay per view – on the NSW south coast.
Access to all Bay Post-Moruya Examiner content will be subscriber-only.
Only local news will be curtained by Milton-Ulladulla Times, but coverage of sport and articles deemed to be a service to the community will available for free, but only to those who create a username for the site.
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