Entries are open for the 2016 Cannes Young Lions competition, the search for the best young talent in media and creative industries to represent Australia at the 2016 Cannes Lions International Festival of Creativity.
The announcement was made on Monday by News Corp Australia, the official Australian representative of the international festival.
News Corp Australia’s chief commercial officer Sharb Farjami said the competition was the perfect platform for ambitious young professionals to showcase their skills to the world.
“It never fails to impress the wealth of creative talent we have in this country and News Corp Australia’s Young Lions competition does a great job of unearthing it,” he said.
The Australian Young Lions competition will consist of three categories – print, media and cyber – and is open to anyone under the age of 30.
To enter, participants must develop a creative solution or media strategy in response to a News Corp Australia brief. After entries are judged by a panel of industry experts, finalists then have 24 hours to respond to a brief provided by each category’s agency sponsor.
The winners will become Australia’s representatives at the international Young Lions competition in June, which also consists of a 24-hour brief challenge.
Jack Smyth, from Mindshare Sydney, and Chris Colter, from UM, won Gold when they represented Australia at Cannes in 2015. Another Australian team won silver.
Mr Colter said Young Lions was by far the most intense but rewarding experience of his life.
“For me, this is a must-enter competition for anyone serious about their career in media or advertising. No other offers the opportunity to prove your thinking on an international stage and represent your country,” he said.
Mr Smyth said every step of the competition made a difference to his career.
“Thanks to the competition I had a front row seat for my dream job. Young Lions is without question the most prestigious and competitive award for young talent in Australia. Entering gives you access to senior people, your most impressive peers and a platform to showcase your very best thinking,” he said.
Entries to the competition close on April 7 and registration costs $150 plus GST for a team of two.
The 63rd Cannes Lions International Festival of Creativity will be held from June, 18-25.
The 2016 Cannes Young Lions competition is proudly supported by the following category sponsors:
- Print – Archibald/Williams
- Media – UM
- Cyber – Carat
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