She will replace current CEO Martin Simons on May 12.
Ms Hastings joined the APN-owned Radio Network as chief executive in 2012 and has seen TRN deliver revenue jumps of nine per cent and operating earnings increase by 22 per cent in her two years in the job.
In the new role, she will be responsible for APN’s publishing, digital and radio operations in New Zealand.
Ms Hastings told The Newspaper Works that her biggest focus would be on growing audiences and “future-proofing” APN.
“It is early days,” she said ahead of commencing her role next week, “but in the media business, it’s all about having the best talent and the best content and making sure that’s translated across the channels…delivering the best for each of the target demographics that advertisers want to connect with.”
After eight years in executive roles in Asia, including managing director at both Tequila Asia and at ad agency Draftworldwide Japan, Ms Hastings said her time at The Radio Network “connected me with the New Zealand consumer”.
“Throughout my career I’ve been a client, I’ve been a consultant, I’ve been in agencies and now I’m in media. So I think that has enabled me to get a full perspective of what people require and how that needs to fit together.”
Mr Simons, who has held the position since 2006, is expected to step down for a consultancy role and will focus on recent digital projects including discount site GrabOne.
APN CEO Michael Miller said Ms Hastings’ appointment would enable more strategic collaboration across APN’s New Zealand businesses, including greater cross-selling opportunities for the company’s media brands.
Prior to her joining TRN, Ms Hastings held management positions at Amalgamated Holdings and Sky City Entertainment Group.
For more news from The Newspaper Works, click here.