APN extends digital subscriptions

APN extends digital subscriptions

APN News & Media will roll out its new digital subscription package to all of its Australian Regional Media daily news titles, following a successful trial at The Toowoomba Chronicle.

The Sunshine Coast Daily, Mackay’s Daily Mercury and Rockhampton’s Morning Bulletin are part of the 11 regional mastheads that will offer a subscription package from next Tuesday.

The offer gives readers access to News Corp’s The Courier-Mail, access to Fox Sports online, one-year’s digital access to The Washington Post and three-month’s access to the video streaming service Presto.

ARM chief executive Neil Monaghan said the response to the new model from Toowoomba that launched in August had been very positive.

“While we are not releasing numbers at this stage, the launch has met all of our expectations,” Mr Monaghan said.

“We are happy with the way readers and advertisers have responded.”

The package is priced at $3 per week, before doubling after the first 12 weeks, and will also give readers access to their local masthead’s new mobile and tablet apps and membership to The Courier-Mail’s +Rewards program.

ARM titles offering the package will launch a metered model on their news sites, letting non-subscribers read 10 free articles a month before being asked to pay.

Other ARM titles that will launch the subscription model include the Fraser Coast Chronicle, the Gympie Times, Warwick Daily News, Gladstone’s The Observer, Bundaberg’s News-Mail, Ipswich’s Queensland Times, Northern Rivers’ Northern Star and Daily Examiner from the Clarence valley.

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